Watched
It's Entertainment
today. Filled with sidesplitting comedy and comic scenes - it's great
entertainment for all. Kids in the theater were heard enjoying a lot; good
decision by parents to bring them along :) Akshay is the best and Krishna
Abhishek has done great role too.
I also noticed that 90% of the movie was shot
in Bangkok. Don't know what will happen to Narendra Modi's "Come, Make in
India" slogan! After returning back, thought to check the financials of
the movie: Cost: Rs 75 Crores; Box office collection: ~ Rs 71 Crores after two
weeks. It appears that its production cost was too high; even if it earned more than Rs 100 Crores, it won't have made much profits. Apart from spending on too many stars (who had got small roles anyway), one major factor for such high production cost would be shooting 90% of the film in a foreign location.
When Modi asks to "make in India", it is not only to generate
local employment and local business but also to save costs and make more
profits! I hope movie makers learn this as soon as possible - so that their finances also keep entertaining them!
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Related Post: Do Big Budget Films Make Economic Sense?