Sunday, August 25, 2013

SPARK: Be More Innovative Through Co-Creation



Finished reading ‘SPARK: Be More Innovative through Co-Creation’ by John Winsor. It is a good book on innovation. It is a collection of articles written around the theme with practical examples from all across the diverse industries. Reading it though looks like reading a quality supplement from some business magazine! Also, it looks more suitable if the reader is a business owner or leader rather than member or associate. It is not about giving you examples of innovative ideas to implement in your businesses or companies, but it is more about giving you glimpse of what this whole thing is about.

PS:
·         Flipkart the book
·         My Book Shelf: www.shelfari.com/rahulbemba/shelf

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